Greater Goose Bay 02.07.2012

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CLEDB launches marketing partnership

The recent boom in Labrador has highlighted the need for a marketing partnership through the Central Labrador Economic Development Board (CLEDB) to ensure recognition of the Goose Bay area as an up and coming economic hub for business, as well as promote it as an inviting, dynamic area to work and to live.

Exceeding Expectations 01.17.2012

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Benson Buffett launches new brand

Formerly known as Benson Myles, this law firm was looking for more than just a name change when they asked Pilot° to help revitalize their brand with the addition of a new naming partner. With a goal to updating their corporate profile, Benson Buffett sought out brand recognition for their new name and logo along with increased awareness among their target markets.  

Happy Holidays from Pilot Communications 12.23.2011

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Pilot celebrates 20 years of holiday spirit

Our holiday card says it all. Pilot’s twenty years of industry experience are reflected in photos of our team from the past twenty holiday seasons. Hairstyles may change. Clothes may go in and out of fashion. But our skills and expertise in marketing and communications are constantly evolving.

Blue sky Child Youth Family Care 12.08.2011

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Rebranding residential care with a direct focus on families

In August 2011, CareGivers Inc. approached Pilot° Communications with a challenge to create a new brand identity for their residential care division. The goal was to put a public face on a level of service that is very personal to families of children in care. The residential care division became a breakout sector of care, with its own autonomy and objectives. Pilot° worked with CareGivers to develop a brand strategy which led to the foundation for the creation of Blue sky.

Home from The Sea Campaign Launch 12.05.2011

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Over halfway to the goal of raising $2 million for a sealers memorial 

Home from The Sea, these four words are laden with meaning for many Newfoundlanders and Labradorians. Pilot° Communications worked with the Sealers Memorial Capital Campaign committee to develop a visual identity, as well as the capital fundraising plan and execution strategy, to help the Home from The Sea committee raise two million dollars in support of a Sealers Memorial and Interpretation Centre in Elliston, Newfoundland and Labrador.